Word: franchisee
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The video, an official production of the Muppets Studio, is the puppet clan's first foray into covering music on the Web (Beaker's solo "Ode to Joy" notwithstanding). With all the buzz for its release, it's a safe bet that more videos will follow. "Bohemian Rhapsody" is a...
But what happened between the beginning and the end? How did the dream become the Global Franchise Megabrand? That's the part that not everybody knows.
While shooting New Moon, the cast and crew began to realize that like Jacob, Twilight had transformed. It's a different beast now: not a fast, maneuverable indie franchise but a global juggernaut. The books have hit No. 1 in 15 countries. Pattinson just got back from Japan, where for...
If there's an irony to the success of Twilight, it's this: life as the idol at the white-hot center of the hottest entertainment franchise in the world isn't that much different from being a vampire. Pattinson has become the immortal object of global fandom's hopeless...
That $140.7 million would also make New Moon the third hottest opener in movie history, after those predictable summer attractions The Dark Knight and Spider-man 3. Please note that the core demographic for those two smashes were young males who love comics; this one became a smash because of...