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...Fellowship Forum, a National Weekly Newspaper Devoted to the Fraternal Interpretation of the World's Current Events, achieved more fame than it ever had before and, in percentage, it won more circulation and showed a greater increase in gross revenue than any other U. S. publication. From the publisher's standpoint, it won the campaign. "Fraternal" means that The Fellowship Forum is the organ of the Ku Klux Klan and all those who believe that the Pope and Al Smith want to hang 100% Protestant-American babies from the trees on the White House lawn. The Fellowship Forum...
Regularly during the campaign, The Fellowship Forum devoted eight out of its ten pages to violent, blatant and inaccurate attacks on Al Smith, the Pope and rum -by story, headline, editorial, cartoon and readers' forum. The doings and speeches of Mrs. Willebrandt, Rev. John Roach Straton, Senator Heflin and many a minor bigot were faithfully reported. The technique in handling campaign trends was to ballyhoo a Hoover landslide: for example, "Smith to be Most Badly Defeated Candidate Ever Running for Presidency." Then there was standard stuff: "Drunk Negro Boosting Smith," "Kissing Pope's Ring Insult to Flag," "Tirades...
...many thousands of dollars The Fellowship Forum collected during the campaign to carry on its work will never be precisely known. Its drive was unceasing. One week before Election Day, Editor James S. Vance sent through the mails a "final appeal" for funds. Many of the letters were despatched to northern Republicans with Park Avenue addresses. "I want financial help," wrote Editor Vance, "that will enable me to single shot Alabama, Georgia, Kentucky, Mississippi, North Carolina, Virginia, Florida, Arkansas and Texas, and turn a probability into a certainty...
...campaign having closed and the advertisers of quack cures and medicines in The Fellowship Forum having reported tidy profits, the paper will doubtless continue in the even tenor of its oldtime ways, running such stories as "POPE CAUGHT RED-HANDED...
...columns of the New York Times, in the tabloid New York Daily News and in many another U. S. daily, during the last fortnight of the campaign, was spread an eye-arresting advertisement. Half of it was an olla-podrida of press clippings, some of them from The Fellowship Forum. Specimens...