Word: formatting
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...memo to fellow staffers last fall: "When an editorial writer doesn't know the answer to a problem, he frequently describes it as a dilemma. There are also many dilemmas in the concept of the present editorial page." As an alternative, Pittman proposed a new editorial format that would include factual essays on each side of a question to run along with the Times's position on the same subject...
Flexible Method. The first pro-con page-on the subject of free public transit-appeared last December, and others have run on a once-or twice-a-week basis ever since. Dealing with topics as diverse as faculty tenure and garbage collection, the format has provided a flexible method for airing complicated subjects. An eight-part series on the presidential race, for instance, presented both the Nixon and McGovern positions on basic issues. In contrast with the known views of St. Petersburg voters, Times editorials endorsed the McGovern stand seven times out of eight, but because the Republican side...
Sometimes one editorial writer is called upon to argue both sides of a question and write the Times's opinion as well-intellectual acrobatics that can be difficult. Pittman worries that the format could occasionally reinforce bigoted or lunatic-fringe positions by making them seem legitimate. Despite such reservations, the editors are convinced that the pro-con page is doing what an editorial page ought to do: inform and influence public debate. Says Patterson: "You disarm the reader. Communication is the art of getting what you say received, not just saying...
...French intellectuals in the press and elsewhere, with their leftist dogmas and complacent nihilism." To Simon Nora, head of Le Point's parent company, the battle has just begun, and it is nothing more than old-fashioned competition. L'Express has flourished with a TIME-like format; "All we're doing," says Nora, "is trying to create a viable Newsweek...
...Dally News executive board, which went into early retirement Tuesday, still hasn't recovered from the trauma of publishing a tab. "We ran out of large sheets of paper one night so we just switched to tabloid format," one editor admitted. "Too much grease for my hair," another said...