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...worked: Tour coverage helped Desgrange's magazine boom, and the race soon became more popular than he could have dreamed. With fans lining the roads to see riders up close, by the 1920s the Tour included more than 100 cyclists from throughout Europe. But as the competition grew fiercer and the race more commercialized, champagne and nicotine gave way to more effective--and insidious--performance boosters. In 1967, British rider Tom Simpson died midrace after taking amphetamines, prompting the event to adopt drug-testing. In 1998 authorities disqualified the Festina team after finding the red blood cell--boosting drug...

Author: /time Magazine | Title: A Brief History Of: The Tour de France | 7/3/2008 | See Source »

...powerful heat waves - like the one in Europe in 2003, which killed an estimated 35,000 people - will take a toll. At the same time, climate models suggest that rain could become less frequent overall but more intense when it does fall, leading to a double whammy. Longer and fiercer droughts in some areas will worsen hunger, but severe rainstorms carry an increased risk of water-borne diseases like cholera. "It's not just warming, it's climate change," says Patz. "It's changing the air cycle, creating more extreme flooding, more extreme droughts...

Author: /time Magazine | Title: Can Climate Change Make Us Sicker? | 4/4/2008 | See Source »

Nevertheless, adaptation has implicitly emerged on the American agenda, thanks to Hurricane Katrina. The earth's weather system is too complex to pin blame for Katrina definitively on global warming. But unusually strong hurricanes like Katrina are exactly what scientists expect to see--along with fiercer heat waves, harsher droughts, heavier rains and rising sea levels--as global warming intensifies. If the nation is serious about rebuilding New Orleans and its neighbors, it must make them as resilient to global warming as possible. "We have to fight for New Orleans," says Beverly Wright, director of the Deep South Center...

Author: /time Magazine | Title: On the Front Lines Of Climate Change | 3/29/2007 | See Source »

...risk now is that the government and firms may believe that corporate reform has gone far enough. In reality, Japan needs to do more to spur fiercer competition at home, as well as to attract more foreign investment and imports. All of that will have to take place in a new political climate. Growing income inequality and a rising poverty rate have become big issues. Some opponents of reform blame this on Koizumi's alleged "market fundamentalism." In fact, the trend began two decades ago-though it has intensified in recent years. Abe's challenge is to combat inequality...

Author: /time Magazine | Title: Abe's Economic Challenge | 9/25/2006 | See Source »

...helm last December, and is launching an ambitious gambit to seize international market share by expanding into every nook of the PC industry. Lenovo is introducing new products, building a complex global-distribution network and splurging on a brand-building campaign. The strategy could turn Lenovo into a far fiercer rival for Dell and HP than stately IBM was, and threatens to intensify the cutthroat competition that is a hallmark of the famously bloodthirsty PC business. "I eat, drink, sleep PCs," promises Amelio. "There is nothing else in my world...

Author: /time Magazine | Title: Lenovo's Global Gambit | 9/17/2006 | See Source »

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