Word: fads
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Phonographs toured the U.S., a great fad. But Mr. Edison's early improvements failed to make them commercially practicable. He dropped phonography for ten years, returning to it as his pet about 1890. He was convinced that its future was to assist stenography...
Paul Poiret, Paris Couturier: "Writing in the January Forum, I prophesied that women, led by the U.S., will soon be wearing trousers. 'And,' said I, 'they will not be a mere short-lived fad; they will become as inevitable as bobbed hair, which is here to stay.' I accompanied my pronouncement with sketches of prospective trouser-designs: The 'Shepherd,' the 'Charleston,' the 'Elastic Sheath...
...Gothic restoration is neither a fad nor a case of stylistic predilections," he has written. It is ordered by "the great rhythm of human life that is the underlying force of history." Then he diverges to show history moving in 500-year cycles, one of which is to end, and with it the so-called "modern" era (from 1450 on), in 1950. Gothic alone embodies the spirituality, the truth "as absolute as the difference between right and wrong," that can survive. He predicts a "cataclysm." He cries in the night, with the language of Thomas Carlyle and the tone...
NIGGER HEAVEN - Carl Van Vechten - Knopf ($2.50). Sullen-mouthed, silky-haired Author Van Vechten has been playing with Negroes lately; writing prefaces tor their poems, having them around the house, going to Harlem.^ They have been his latest fad, just as cats, perfumes, precious stones were his fads before. And now he seems to have sickened of Negroes. In this story about high and low brownskins in Harlem and Atlantic City he shows Negroes wallowing in extreme depravity. He makes the comparatively chaste, intelligent heroine most unhappy. The hero, an ambitious graduate of the University of Pennsylvania, is discouraged, disillusioned...
...Manhattan Coue held clinics, murmured, "Ca passe, ca passe!" and gathered up the dollars and discarded crutches, heard stutterers talk fluently, noted Coueism turn fad, society women form Coue clubs. Later they sponsored Mah Jong, talked of East Wind, not "Every day, in every way, I am getting better and better...