Word: exportable
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Dates: during 1950-1950
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Bums, Crocks & Scuffles. Choosing a bottler from among the applicants (at the moment, Coca-Cola is weighing more than 1,000 applications from all over the world), the Coca-Cola Export Corp. acts approximately like a fairy-tale king choosing a proper husband for his daughter...
...Dash of Movie Hero. Most sales promotion material emerges from the amazingly fertile brain of a short ex-lawyer and Rhodes scholar named Frank Harrold, who runs the entire sales promotion department of the Coca-Cola Export Corp. with the help of only two assistants, a few stenographers, and what amounts to a commuter's ticket on all the world's airlines. Harrold has developed a green kit containing fat instruction books, slide films, records, etc. Even a man with a stammer and an inferiority complex can become a dynamic lecturer. Sample instruction for a salesmen...
...Block. Titular principal of Coca-Cola's vast educational institution is ex-Democratic Boss James A. Farley, chairman of the board of the Coca-Cola Export Corp. But the boss of the Export Corp. is its president, slight, dapper James Curtis, who has spent nearly 27 of his 48 years with the company and whose gentle New Orleans drawl makes "Coca-Cola" sound like a whispered caress...
Like canny traders trying to decide how much to invest in a likely stock, experts from the Department of State and the Export-Import Bank wrangled over a proposed Argentine loan last week. State recommended a credit of $125 million, so that Argentina could fund her commercial debts and begin buying badly needed U.S. farm machinery. The Ex-Im negotiators, not entirely convinced that Argentina could handle and pay back a loan of that size, argued that $65 million would be enough to restore Argentine credit. For the moment no decision was reached; the dickering continued...
Students traveling in Europe this summer will have the advantage of more lenient import and export customs limits. A new ruling by the Tourism Committee of the Organization for European Economic Cooperation allows the importation and exportation--without duty--of two cartons of cigarettes, two pints of perfume, two quarts of spirits, and $400 worth of souvenirs and purchases...