Word: exaction
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...Keeley Institute advertisement: "Hundreds of ladies have taken the Keeley Treatment for Liquor. They have complete privacy ... the exact degree of privacy which they desire. All lady patients are treated in their own rooms, a physician and nurse visiting them for that purpose. Every courtesy and aid is extended to them by the physicians, attendants and nurses . . . and every effort made to make their visit as enjoyable as possible...
...medium is, it is nonetheless dense enough to burn up meteors by its friction. Like the lower atmosphere it carries electrical charges. Proof of that is the great heights from which the curtains of Aurora Borealis, an electrical phenomenon, hang. If Professor Goddard, or anyone else, can learn the exact nature of that high zone it is conceivable that man will be able to put it to some purpose...
Until 1894 there was no exact method of curing diphtheria. That year the German, Emil A. von Behring, progressing along research lines which Louis Pasteur and Robert Koch had opened, discovered that the poisons which the diphtheria germ gave out stimulated, if injected into an animal, antitoxins in the animal's blood. Such antitoxins, injected into an active case of diphtheria, counteracted the effects of the toxins, cured the disease...
Every so often, newspaperdom becomes agitated over Free Publicity, which is the game between producers and publishers. When the two sides are evenly matched, producers get themselves or their products or services mentioned in public print, without charge, in exact proportion to their news value. Determining that value is, of course, almost entirely up to the publisher. A potent factor, however, is retaining the producer's goodwill so that he will buy advertising space. Feuds arising out of the Free Publicity game are often as not entirely within the publisher's province, between the advertising and editorial departments...
...rays, whether from the sun or from mercury or carbon lamps, prevent and cure rickets, are valuable for general well being. But too much of them can cause deep burns and nervousness. They are suspected as the remote cause of other ailments. It has been impossible to measure the exact amount given off by their source (sun or lamps) and to manage their dosage...