Word: everydayness
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...time elephants and donkeys take over. Florists are constantly going to new lengths in the dyeing of flowers to match the color of party dresses or room decors; in Atlanta, teen-agers have enigmatically made the black-dyed orchid a big selling item. The industry is also pushing the everyday use of flowers in homes and offices, trying to break people of the habit of waiting for an occasion. Most florists agree that two of the biggest economic threats in years have passed their peak: artificial flowers and the "Please Omit" directive that many families issue when making funeral arrangements...
...CAREFUL WRITER, by Theodore M. Bernstein. A compendium of grammatical gaffes-everyday and esoteric-that is a reference book and an entertaining brushup on basic English. It will grow wings on any fledgling grammarian gadfly...
Heading into another television season, American Broadcasting Co.'s schedule is chockablock with new shows -Gidget, Tammy, Honey West, Jesse James, The FBI, and an everyday offscreen cliffhanger that might be called Keep Your Eye on Norton Simon. The California industrialist, who has broadened his Hunt Foods into a far-reaching company (TIME cover, June 4), has been a prime stockholder in ABC for more than two years. Last week it was disclosed that he has bought much more stock through Hunt and a subsidiary, McCall Corp., boosting his stake from 6% to 9% of the outstanding shares...
Troubled & Sad. Crisp reminders of everyday reality shocked and estranged his 16th century public; he even got fired midway through work on frescoes for the duomo in Cremona. Today his inventive if taciturn brilliance is earning him increasing admiration. He is recognized more and more as a man of his time, for his canvases, above all, are a commingling of the shifting manners then stirring in the art world...
...road. There was nothing he could do for Trips-or for 17 spectators who had been leaning on the fence. "When a thing like that happens," says Jim, "you vow that you will never drive in a race again. But then your mind begins to function, and everyday things begin to crowd their way back. Three days later, you are packing your bags for another race. I am lucky to have been blessed with a short memory...