Word: epsilon
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Dates: during 2000-2009
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...Nobel Prize for Literature for writing a memorable slogan. But you will earn a well-deserved place in marketing history, according to this engaging teaching guide/love letter to "words that sell brands, grip fans & sometimes change history." After all, says Cone, the chief marketing officer for Epsilon and a veteran phrasemaker, look at the enduring impact of power lines such as Morton Salt's "When it rains it pours" (1912) and McDonald's "You deserve a break today" (1971). Whatever you do, counsels the author, "change everything but a great line." That sort of inspiration, he maintains, is the voice...
...Sigma Alpha Epsilon member, who stakes his candidacy on improving campus life, pledged to “fund alcohol for lower income students who cannot afford social events in the Square and off campus...
...Under the surface, the story of this duo is more complex. Both enjoy fishing and play for the Harvard Polo Club. Willey, of Delmar, Del., is also involved with the Institute of Politics and the fraternity Sigma Alpha Epsilon, while Snow, of Ipswich, Mass., and a citizen of the U.S. and Sweden, used to play as a forward on Harvard’s varsity hockey team and is a member of the A.D. final club...
...participated and served in leadership roles in a number of student groups as an active member of the Institute of Politics, as the President of the Southern Society, and as an executive board member of the Sigma Alpha Epsilon fraternity...
Willey, who plays for Harvard’s polo team and is a member of Sigma Alpha Epsilon, said he first started considering a presidential candidacy about a week ago. Willey said he had settled on Caroline R. Williams ’10 as his running mate, but Williams said early this morning that she had not decided to enter the race...