Word: elmo
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...Daily Tar Heel and lost by three votes out of 3,000. He still talks about that defeat with a trace of anguish: "It was a heartbreaking election. It was the first and last time I ever ran for office." Harris learned his trade during nine years in the Elmo Roper polling organi zation. When he departed in 1956 to found Louis Harris & Associates, he took four Roper clients along with him - an unkindness that Elmo Roper has never forgiven. Today the Harris organization grosses roughly $700,000 a year, employs some 3,000 part-time interviewers, mostly women between...
...Graduate School YR's will present "The Case for Expanding NATO" at 3 p.m. tonight in the Harkness main meeting room. Speaking are: Robert R. Bowie, director of the Center for International Affairs; Elmo Roper, political analyst; and Oliver Schroeder, director of the Law-Medicine Center, Western Reserve University...
...commenting on the performance of public-opinion polls in the election, TIME (Nov. 21) said: "Only Veteran Elmo Roper, who reported on election eve that Nixon looked to squeeze ahead by two percentage points, chose the wrong winner...
...ELMO ROPER New York City...
...percentage point on the correct popular vote. John F. Kraft, a newcomer among the major pollsters, came within three points of the actual spread. The Princeton Research Service predicted a 52-48 percentage score in Kennedy's favor, although the final count was 50.2%-49.8%. Only Veteran Elmo Roper, who reported on election eve that Nixon looked to squeeze ahead by two percentage points, chose the wrong winner; yet even Roper claimed to "feel wonderful," because all such samplings allow themselves a 4% cushion...