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...TWENTIETH CENTURY (CBS, 6-6:30 p.m.). "Yugoslavia: Bridge or Tightrope?" WALT DISNEY'S WONDERFUL WORLD OF COLOR (NBC, 7:30-8:30 p.m.). Part 2 of Greyfriars Bobby. DU PONT SHOW OF THE WEEK (NBC, 10-11 p.m.). Frank Gorshin stars as "Jeremy Rabbitt, the Secret Avenger," a comedy about a court stenographer who decides to put organized crime out of business, with Jim Backus, Brian Donlevy, Carolyn Jones, Walter Matthau and Franchot Tone. Franklin Schaffner directs...

Author: /time Magazine | Title: Television: Apr. 3, 1964 | 4/3/1964 | See Source »

...since nylon and Dacron came along has a synthetic product stirred such interest and aggressive merchan dising as Corfam, Du Pont's new substi tute for leather. Put on sale only two months ago after years of develop ment, Corfam is already made in 100 different shoe styles by 32 manufac turers, is in such demand that Du Pont's pilot plant at Newburgh, N.Y., cannot keep up. The company is build ing a full-scale Corfam plant in Old Hickory, Tenn., and another in Malines, Belgium, to supply the European mar ket, is spending...

Author: /time Magazine | Title: Merchandising: The Synthetic Shoe-In | 4/3/1964 | See Source »

...ical substances ever created. Porous, scuff-resistant, water-repellent, shape-retaining - the properties are an ad writ er's dream - it is basically a combina tion of polyester and polyurethane made into sheets resembling leather by an incredibly intricate process. Before put ting its shoes on the market, Du Pont passed out 19,000 pairs to human test ers who ranged from the Newburgh police force, through its own salesmen and secretaries, to kindergarten kids...

Author: /time Magazine | Title: Merchandising: The Synthetic Shoe-In | 4/3/1964 | See Source »

When testers complained at first of overheated feet, Du Pont changed the porosity of the material, which now has a million holes per sq. ft. At New burgh, torture-chamber machines bend the Corfam shoes millions of times, tear pieces of Corfam apart at high tension and abrasively duplicate the rubbing action of heels against shoe backs...

Author: /time Magazine | Title: Merchandising: The Synthetic Shoe-In | 4/3/1964 | See Source »

...wherewithal to buy a larger stake in their own industry. In addition, Gordon's plan to give tax reductions to foreign-owned companies that sell at least 25% of their stock to Canadians has met surprising success. Spurred by this incentive, subsidiaries as diverse as those of Du Pont and Reader's Digest have put shares on the block...

Author: /time Magazine | Title: Canada: More Than Neighborly | 3/27/1964 | See Source »

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