Word: drm
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...Amazon's move was actually a strategic salvo in the great secret war of the $60 billion music industry, the fight over Digital Rights Management, usually known by the spine-tinglingly thrilling abbreviation DRM. What's DRM? An invisible layer of software that bodyguards a computer file and limits what you can and can't do with it. Buy a song from Apple's iTunes Media Store, for example, and you can copy the file to five computers but no more. That's because the song comes with Apple's DRM software, FairPlay, baked in, and FairPlay...
Nobody will admit to actually liking DRM. Consumers feel retailers are treating them like potential copyright criminals. Retailers say they use DRM only because the labels make them. The labels blame us, the customers, for being such filthy music pirates. And around we go. Steve Jobs even swore that he would de-DRM every track on iTunes if only the labels would let him. (Jobs did broker a deal with one label, EMI, to sell DRM-free music, with higher audio quality. But it'll cost ya: DRM-free tracks will go for $1.29 vs. the standard 99.) Amazon...
This won't make Amazon the iTunes killer. There's no way Amazon will match the silky-smooth user experience of the iTunes store--I mean, interface design and hardware integration are what Apple does--or the depth of its song selection. DRM-free music is a nice perk, and the freedom-loving anti-copyright geekerati will be all over it, but there are more important things in life. And Amazon doesn't need to kill iTunes anyway. Amazon's music store will be a handy tool for setting up package deals and promotional giveaways and such, but that...
...when Steve Jobs, the CEO of Apple, posted an essay on his company’s Web site calling on the largest recording companies to allow online music sales without any anti-piracy software.Echoing the sentiments of many recording industry officials, Jobs discussed the impossibility of digital rights management (DRM) on all music sold.Most CDs have no DRM capabilities, meaning users can easily rip them onto their computers and share them on a music downloading Web site. In his “Thoughts on Music,” Jobs outlined three alternatives and ultimately decided that the most feasible option...
Last Wednesday, before giving a talk at Harvard’s own Emerson Hall about the pernicious effects of DRM (Digital Rights Management) schemes, he met with The Crimson for an interview...