Word: downplayed
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Dates: during 2000-2009
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There might be little a p.r. consultant can do to erase the image of fat, happy rodents running around your restaurant. But trying to downplay the event is no longer possible. "You can't not do it," Argenti says about preparing for the worst. "You can't just say, we're going...
...Bush Administration is struggling to downplay North Korea's refusal to honor its agreement to shut down its Yongbyon nuclear reactor, which is producing plutonium that the regime has used to make nuclear weapons. "You know, we have a plan," a senior State Department official told reporters almost plaintively, after Pyongyang missed the 60-day deadline that ran out Saturday. "We're just a little delayed in the timing here and we're going to try to work with the partners in the next few days to get it back on track...
There is one glaring difference Bayrou would quite like to downplay: even if he becomes President, his party is unlikely to secure a majority in the next Parliament, which will emerge at elections in June. His opponents predict Italian-style political confusion. Bayrou simply says he'll address that problem if and when it happens. Meanwhile, he's set about showing the snobs who looked down on him just who has the measure of the French electorate. "Millions of people in France feel the same look from those on top," he says. "They need to know that the people giving...
...also surrendered some of the moral high ground last week when he publicly expressed doubt that the Japanese military during World War II had coerced citizens of occupied countries into becoming "comfort women," a euphemism for sex slaves. Though Abe's aides scrambled to downplay his statement, he announced today that his government would assist a group of right-wing Japanese lawmakers in their efforts to reinvestigate the comfort women issue - which could be the first move in overturning a 1993 government apology on the subject. That Japan's Prime Minister is seen as calling on North Korea to come...
...course, most consumers would downplay the significance of such purchases. The idea that there is some connection between their inner most beliefs and a brand, they might say, is laughable...