Word: doubledealing
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P. & G. shown a loss; since the war, its sales have more than doubled-to $850 million in the last fiscal year (net: $42 million). But growth has also brought some headaches.
¶ Kraft Foods, which has sponsored television's longest running show, the Kraft Television Theater, since May 1947, was so pleased with the pull of its commercials that it doubled the ante. Beginning in mid-October, the Kraft Theater will have a full hour on ABC television Thursday nights...
As governor, Ruiz Cortines made a sound, unsensational record. He appointed commissions to check all state bureaus for graft, and he doubled the state's meager funds by cajoling laggard taxpayers into paying up. At Jalapa, the state capital, he lived in a small cottage outside town and walked...
THE U.S., which was buying baby food at the rate of 270 million cans in 1940, this year is buying it at the rate of 1.5 billion cans. In the same period, the U.S. toy industry has grown from an $84 million-a-year stripling to a $900 million giant...
¶ In spite of such perennial problems as the teacher shortage (72,000), U.S. Education Commissioner Lee Thurston reported that he was pleased with the U.S. public school system's record in general. Last year, said he, American taxpayers spent a record $7.5 billion on their schools, upped the...