Word: digesting
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...took The Literary Digest 30 years to roll up a circulation of 2,000,000 (see below). At the age of six months Ballyhoo reached its astounding peak, 1,900.000. Last week Ballyhoo celebrated its second birthday. Circulation: "about 300,000." Best evidence that the magazine still makes money is the fact that foxy Publisher George T. Delacorte Jr. continues to publish it. His stable shelters no boarders. Ballyhoo continues the stunt-which it has worn threadbare-of poking fun at advertisers, but in desultory fashion. Now it is largely a funny-picture book, and, if anything, less salacious than...
...those two eminently worthy old gentlemen Dr. Isaac Kauffman Funk and Dr. Adam Willis Wagnalls could have returned to earth last week to check up on their Literary Digest, they might have suffered enough of a shock to send them kiting back to their Lutheran heaven. As recently as two weeks ago there would have been no shock at all. For, two weeks ago, they would have found the Digest bearing a tasteful painting of horses & riders taking a water-jump in a steeplechase. (Not quite so happy as one Digest cover of a year ago showing a tot peering...
...during the two decades, 1910-30. The Digest formula was better adapted to a survey of public opinion than to a narration of actual events. Nevertheless, it attained some 400,000 circulation before the War. The War was its meat. It blossomed with excellent colored maps of the War zones, and painstaking reviews of War events. When it was over the Digest could justly claim that it handled the War better than any other magazine. Its circulation was well over the million mark, and in the next few years hit a 2,000,000 peak, with a year...
...Little Setback." To digest the U. S. fiscal and tariff policies stated by Messrs. Cox and Hull several Continental delegates, notably M. Bonnet, flew home to their capitals. Meanwhile the dollar lost some four cents more of its value, dropped to the equivalent of 77? gold. Rumors that this decline might jar loose the stabilized franc, plus London comment that the U. S. tariff proposals offered little more than pious hopes, plunged Conference journalists into such gloom that Prime Minister MacDonald decided to go among them radiating Scotch cheer...
...years the world has sympathized with the struggles of the White Russians. In Shanghai last month hundreds of them were out on the street corners, selling little white flowers "for charity." The sight caused an outburst from the China Digest. Excerpts...