Word: decipherments
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VoIP provides better cover than text-based communications because live conversations, when converted to digital bits for transmission on the Internet, are harder than e-mail to search for offensive words. Voice information is generally discarded once a call is over, while e-mail is stored indefinitely on servers, making...
Marketers' use of neuroscience technologies has alarmed some consumer groups, mainly in the U.S., which fear that it could lead to the discovery of an inner buy button, which, when pressed, would turn us into roboshoppers. Gary Ruskin, executive director of Commercial Alert, an advertising watchdog group, says if neuromarketing...
If you’ve just finished 1011a, breathe a sigh of relief: 1011b is nowhere near as difficult (though most find it more sleep-inducing). Although it is still quite mathy—you aren’t through with partial derivatives just yet—the models, equations...
Marketers' use of neuroscience technologies has alarmed some consumer groups, mainly in the U.S., who fear it could lead to the discovery of an inner "buy button," which when pressed will turn us into robotic shoppers. Gary Ruskin, executive director of Commercial Alert, an advertising watchdog group, says if neuromarketing...
Scientists who specialize in nutritional genomics have only begun to decipher the relationship between DNA sequences, diets and ailments like diabetes, heart disease and cancer. Their hope is that someday your own nutritional geneticist will be able to scan your DNA and tell you exactly how to plan your diet...