Word: customization
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Dates: during 2000-2009
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...some 6 billion condoms are sold worldwide each year, though sales have plateaued in the past decade - policy experts blame "prevention fatigue," while condom makers (the ones targeting men, anyway) have responded by becoming increasingly creative, or perhaps ridiculous. What began as a simple choice between lubricated, ribbed or custom-fit now includes flavored, novelty (Star Wars prophylactic, anyone?) and glow-in-the-dark. One can even purchase condom accessories like the $28 Condo-M, a plastic-and-aluminum bedside container. (Think Pez dispenser for grownups.) Even the presidential campaign spawned Barack Obama- and John McCain-themed condoms with corresponding...
...present day consumer culture, almost anything can be bought and identity is no exception. An artsy persona, like everything else, can be purchased—pre-packaged and custom-labeled—for a small price, of course. If the economic slump has wrought a minor hole in your leather billfold, not to worry: these surefire tips will ensure that peers and passersby alike nod and murmur approvingly, “He’s/she’s so artsy,” as you saunter past. 5. Non-prescription clear (read: fake) glasses These preferably oversized glasses will...
...caught my eye. Knowing the importance of safety schools, I sent some garlic knots her way. No response. Whatever dude, it’s just Board Plus. As I asked Milosz about My Angel, he shot back one word responses—as is his people’s custom. Although he kept coming back to “the Famine,” the words “lady,” “yoga,” and “yes” kept popping up as well. I immediately signed up for every house yoga...
More than white-glove service or custom-crafted luggage, the greatest luxury in travel these days is having the secret addresses and accumulated wisdom of world-class travelers. My first trip to Paris 25 years ago was informed by a list of 10 addresses scribbled down by a Francophile friend who loved the City of Light so much he practically commuted there from New York. Among the musts were places like Berthillon on the Ile St. Louis and the bistro Chez Georges. For years I passed that list around like samizdat. The idea of tapping into the experiences of globetrotters...
...combinations of metals and dials. (A rose-gold crown with a titanium bezel, perhaps?) And to further thwart counterfeiters, Vacheron has enlisted Roger Pfund, the designer behind the Swiss passport and banknote, to institute high-security details like offset printing and a polymer film on the crystal dial. A custom watch takes only three months...