Word: cupertino
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...prove it Bill Gates was hissed by some software customers Wednesday morning in the middle of defending his company's right to play hardball. The Apple cult is as emotional these days as ever, and Jobs -- who with characteristic flourish delivered the happy news to a packed house near Cupertino while the markets were still open -- still has his reputation as a visionary. But even as iMacs fly off the shelves, Windows PCs still outsell them 10 to 1, and software developers still tend to turn up their noses at writing code for a platform with only 10 percent...
...CUPERTINO, Calif.: Effectively splashing out two-thirds of its pocket money from Microsoft, Apple Computer has snapped up one of the leading producers of Macintosh clones. Their $100 million stock purchase of Power Computing Corp, coming hot on the heels of Bill Gates' $150 million investment in Apple, may seem rather quixotic given that the company's share of the overall computer market has been squeezed to under 5 percent by cheap PCs. "They could buy up all their competitors, and still not make any progress," says TIME's computer industry analyst David Jackson. "It's like bringing your uncle...
...this issue to resolve, this intellectual-property dispute. Let's resolve it." With Jobs' no-nonsense negotiating, it was done quickly, with Gates not only promising to pay off Apple but even investing $150 million in nonvoting Apple stock. The rebels can now withdraw to their original "campus" in Cupertino--the one without the fancy boardroom--and live on to fight another...
...board of directors at Apple is history, he says. He's about to leave for Boston, where he'll make that news public, along with a far more dramatic announcement. One more thing, he says, feet still propped up on the executive woodwork--the company's headquarters in Cupertino, Calif., is history too. Eight stories of corporate excess are about to be abandoned. "I hate this building," says Jobs. "This building has come to symbolize everything that went wrong with Apple. It's about corporate hubris. Greed." This is not a building that can make "insanely great" computer products...
...crouching distance of a phone jack), and it will never disappear entirely. As long as there are wild-eyed digital artists and idealistic undergrads whose Macs mean to them what Abbey Road did to their parents, there will be a place--albeit a small one--for the company from Cupertino, Calif. Still, it must be a comedown for Jobs and his old pals to slip from visionary champions to fringy cultists in a mere decade. Oh, well. As shooting stars from Madonna to Newt Gingrich could tell you, that's the coolest thing about being a cultural icon...