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...says Lang Lang, "the moment of my dreams." In China he's played for former President Jiang Ze-Min, been the subject of a best-selling biography, and is recognized on the streets. Now that success is spreading to the West. He's onto his second record contract, having just been snapped up by Deutsche Grammophon, which recently released his recordings of Tchaikovsky and Mendelssohn concertos. In July he was given the honor of opening the BBC Proms in London with a nationally televised concert. A few days later, he played on Good Morning America, and as a result...
...Henry now has a better name, Gucci shades and big rings, and is being hailed as opera's P. Diddy (although what this means is anyone's guess - will he date Jennifer Lopez and fire weapons in crowded opera halls?). Warner Music is trumpeting his 34.3 million, five-album contract - one of which will be an opera-style CD of pop songs. Opera meets rap - well, at least he's got the niche to himself. Commercial potential: $$$$ Artistry: Too soon to tell...
...favorite songs like Schubert's Der Wanderer and Finzi's Rollicum-Rorum, won him the Gramophone magazine award for best newcomer. Although EMI are cagey about the figures, it sold tens of thousands - extremely good for an unknown singer - persuading the label to sign him to a five-year contract. His triumph in New Zealand music competitions led famous judges Sarah Walker and Tom Krause to recommend him to London's Royal College of Music, where he won the college's gold medal. It's not only Lemalu's vast, rolling bass-baritone that has marked...
Advertising is where models get the serious money, or as Iman calls it, "the spoils of war," but models who aren't white have a hard time getting companies to put them under contract. "Calvin Klein helped launch my career by putting me in ads," says Soto, "but he never put me under contract." She had similar experiences with cosmetics companies: they were happy to hire her on a job-to-job basis but, in contrast to the rewards given her white colleagues, never signed her to a contract. Companies are more likely to link their products to known personalities...
This is why Liya's Estee Lauder contract was such a big deal and one cannily planned by her agency. "We really pushed her as a beautiful woman, not a beautiful black woman," says Bart. Meanwhile, Estee Lauder president Patrick Bousquet-Chavanne had been looking for a way to update and broaden the brand's appeal, concerned that its image had become fusty and middle-aged. "The choice of Liya herself was first linked to her style and personality," he says. "But she also makes the image of the brand hipper and more fashion forward. You can't have...