Word: consumerized
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Nothing says more about the American mind-set than what consumers are buying, and ignoring, at drugstores, supermarkets and mass-merchandising outlets like Wal-Mart and Target. TIME asked the Nielsen Co. to identify the best- and worst-performing product categories during this recession, and the findings are quite revealing...
Benjamin G. Edelman ’02, assistant professor at Harvard Business School, is a leading authority on the Internet. His recent paper in The Journal of Economic Perspectives, “Red Light States: Who Buys Online Adult Entertainment?” presents evidence that traditionally conservative states actually...
A Yale student business peddling school-specific footwear on the University’s New Haven campus is aiming to bring the same service to other colleges, including Harvard, one of the operation’s founders said yesterday. Yale senior Timothy Kau and his partner, junior Christopher Chau, founded...
The use of the word members instead of subscribers is another clue as to why Alston and her colleagues believe this new Purpose Driven venture will succeed - and why they're not worried about those who first heard about Warren through the backlash for his role in Obama's Inauguration...
Read about the crucial role of the consumer in a recession economy.