Word: consumerization
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Dates: during 2000-2009
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Some of what the new leadership is saying sounds familiar, such as Reuss's assertion that GM can't afford more talk about being merely "competitive" with Asian carmakers but instead must build "the best" vehicles. He also probes deeper: "We have to rebuild our relationships with customers," says Reuss...
GM's sales in the U.S. are improving, aided by cash-for-clunkers, as well as positive consumer response to the Camaro, Buick LaCrosse and Cadillac SRX. In addition, new compact crossover vehicles, the GMC Terrain and Chevrolet Equinox, have sold so well that GM is adding a third production...
Coming out of a recession is a tricky thing. Companies feel like it might be time to start ramping production back up, but demand hasn't fully returned, so they hesitate to hire. The conundrum: demand in the U.S. is overwhelmingly consumer-driven and people need to have jobs to...
The biggest multischool site, JuicyCampus, was receiving thousands of hits a day when it folded in February - after advertisers pulled out. This happened around the time that two state attorneys general began investigating the site for possibly violating consumer-protection laws and its own terms of use. But wannabe sites...
At the dawn of the new decade, with all its ominous environmental challenges, now is the time to honor those musicians who have publicly gone green. In a world that grasps greedily at resources of rapidly diminishing quality, fourteen artists produced ten fascinating new tracks with 50-100% post-consumer...