Word: coded
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...million package deal last fall that included a viewer contest, Fox had a character on its Party of Five ask, "Got milk?"--the tag line for the multimillion-dollar America's Dairy Farmers' ad campaign. In a similar marketing scheme, Dr. Dre spouted AT&T's "Know the code" on New York Undercover. The upcoming Mother's Day episode of Living Single will top that for MCI when a character calls mom by dialing 1-800-COLLECT. "Whatever we do, we try to look for a natural integration with a show," says Fox senior vice president Doug Binzak. "Our main...
...long run, are Maes' experiments with genetic programming--a software version of survival of the fittest. In one program designed to help users sort their E-mail, Maes let slightly different agents compete for the user's approval; the most favored were allowed to "mate" and pass their "genetic code" on to the next generation. More than just a whimsical mimicry of living processes, the tactic may actually be, in Maes' view, the only way for agents to keep pace with people's rapidly changing tastes in a network like the Internet. "In my vision of the ultimate software agent...
...result, the shareholders group added another proposal to the agenda, asking PepsiCo to "review and update the PepsiCo Code of Conduct and report their revisions to shareholders...
...committing suicide. So Danzer stopped taking his insulin. After five days of convulsions, he finally died. Says his partner, Jeff Halsey: "He might have been spared some of his greatest pain and retained some of his dignity if he and his physician had received help from a compassionate code of laws...
...neighbor who, unbeknownst to the community, was twice convicted for sex offenses. These new laws, some of which are being challenged in states including New Jersey, bring to the fore a number of troubling questions about the role of individual rights in our country's legal and moral code...