Word: cliftons
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...current Faculty members, so the Faculty can re-allocate the money it now uses to pay them. Roughly $80 million in fund drive revenues will probably go towards this end, the largest single item on the fund drive's list, according to tentative figures supplied by Peter F. Clifton '49, director of the Harvard College Fund...
...relation between a major capital drive and the annual College Fund drive, which relies on reunions and a network of class representatives, created a sticky problem for planners. "The first rule of fund-raising is always keep your unrestricted annual giving going even while a capital drive is on," Clifton says...
...unique opportunity to take advantage of the field-tested College Fund organization by class and area, which has broken fund-raising records for each of the past several years. "Our reunions are so strong that we were terrified of the competition between reunion giving and a capital drive," Clifton said...
...alumni put to work for the capital drive. "A lot of pros and our colleagues in the Ivy League think we're crazy, but we feel this will simplify the drive for our alumni--there won't be any 'double-ask' and we won't have two parallel organizations," Clifton comments...
Both Herrera and Piñerua depended heavily on professional American campaign strategists. Herrera's adviser was Manhattan-based David Garth, whose credits include the victories of New York Governor Hugh Carey and New York City Mayor Edward Koch. Piñerua had the services of Clifton White, a former Barry Goldwater aide, and Joseph Napolitan, author of The Election Game and How to Win It, who ran the successful 1973 campaign of outgoing President Carlos Andr...