Word: classically
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William Apgar, a former U.S. assistant secretary of housing who recently returned to the Harvard’s Joint Center for Housing Studies, called the Cambridge residential situation “the classic Yogi Berra story—all those yuppies funneled in here expecting [diversity], and now it’s not the place they wanted...
Bruckheimer's first few attempts at television were disastrous. Dangerous Minds (1996) made the classic mistake of trying too hard to mimic its film progenitor, and Soldier of Fortune, Inc. (1997) finally overestimated America's interest in killing foreigners. Then he hired Jonathan Littman, the Fox executive who oversaw The X-Files and Beverly Hills, 90210, to run his TV company and instructed him to develop a show about a crime-scene-investigation lab. "We basically said we wanted to make Quincy for people who don't need an oxygen mask," Littman says. "We go into the body, making...
...developer of Nickelodeon's all-rerun Nick at Nite sitcom programming in the early 1980s, he had proved, as he puts it, that "once you take something out of the attic, polish it and put it on display, it becomes an antique." So in 1995 Bedol created the Classic Sports Network and showed that the allure of sports TV is more powerful than most people imagined. ESPN bought Classic Sports in 1997 for $180 million, with Bedol making millions (he won't be more specific...
CSTV has the cash to give it a go. Bedol and co-founders Steve Greenberg (who helped start Classic Sports) and Chris Bevilacqua (who has negotiated TV deals for Nike) started pitching the concept to athletic conferences and cable operators two years ago. Last spring Bedol, Greenberg and Allen & Co., a New York City investment bank (and Greenberg's employer), put up $10 million. In a viewer survey last fall by a big cable operator naming 40 new or proposed channels, CSTV ranked...
...Classic spirits are represented at the bar show, as is beer. But in the race to tempt the palates of a generation brought up on mocha frappes--and maybe even, in some cases, grab the sweet-toothed fake-ID crowd--what chance does, say, a fine vodka like the venerable Russian Magadanskaya have against Ciclon, the tequila-and-lime-spiked rum, or Coco coconut-flavored rum, both getting big play at the Bacardi booth? ("There's not another 70-proof coconut rum out there," says Steven Messer, a Bacardi assistant marketing manager.) Or against Atomic X's cloying, vaguely tropical...