Word: circe
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...stockholder, he has left its active man agement largely to Chairman William E. McKenna, who engineered the Tal ent Associates acquisition as a way of expanding his firm's activities in the communications field. Through McCall Corp., Norton Simon Inc. already pub lishes McC all's magazine (circ. 8,500,000). McKenna looks to the new prop erty for "important growth" in the field of communications...
...year-old Ladies' Home Journal long considered itself "the magazine women believe in." It carefully mixed the traditional recipe-and-fashion fare with a more sophisticated content (John Gunther on politics, Margaret Mead on sex). Nonetheless, in its perennial duel with McC all's (circ. 8,500,000) for leadership of the women's field, the Journal (circ. 6,800,000) has been losing believers. Last week, as part of its radical retrenchment policies, the venerable Curtis Publishing Co. sold off the Journal, along with the household-decorating monthly American Home. The buyer: Downe Communications...
...Smith is slim, white-haired, countrified in speech, friendly in manner. He publishes the tiny (circ. 2,000) weekly Argus in the midstate town (pop. 7,400) of Robinson. He golfs and fishes, is a Rotarian and a former statewide vice president of the Elks. Fascinated newsmen describe him as the healer who wound up as Illinois Republican chairman in 1960 because, in a party ripped and bloodied with faction, "he was the only man nobody...
...magazine that honors success is one itself. After 22 years of publishing, Ebony has a circulation of 1,054,932, almost all of it Negro. It bulges with ads; revenue totaled $7,000,000 last year. Its publisher, John H. Johnson, puts out three other magazines as well: Jet (circ. 453,095), a pocket-size weekly of news tidbits; Tan (121,392), a monthly combination of homemaking advice and love stories; and Negro Digest (40,000), a literary monthly. Since he is also board chairman of Supreme Life Insurance Co. and owns a cosmetics company, Johnson...
...Bravo (circ. 778,000) and Twen (212,000), teen-age magazines; Eltern (1,200,000), a magazine for parents; and Jasmin, a four-month-old bi-weekly that has already reached a 1.5 million circulation by presenting a glossy view of the swinging life...