Word: buttoning
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...record: $51,000 which Dr. Rosenbach paid for a Button Gwinnet letter...
...FEEL BETTER Now?Button...
...them exactly what he wants. When the script ? essentially a stenographic record of a Lubitsch idea ? is finished, he seldom sees it, for he knows it all by heart. In staff conferences, he is charmed to argue over details, pleased when a costumer asks advice about a button on the hero's coat. With his actors ? whom he has usually selected long before he casts them ? he expostulates one by one, a day for each, until they share to the last shade his reading of their parts. When the picture starts, he almost never changes anything...
...Cord running forward. At the Show last week was to be seen a new Auburn V-Twelve with at least one exclusive device novel to the industry? a dual ratio rear axle operated from the dashboard. From a 4½-to-1 ratio in high speed a touch on the button steps the car up to 3-to-1, giving great speed and smoothness on flat straight stretches. Able to do 100 m. p. h., priced at $1,345, the Auburn drew the largest crowds from the moment the Show opened...
...door at a touch on the handle. More costly was a shock absorber system operated from the dash which lets the driver adjust his car to the roughness of the road (called "ride control," featured on Buick, Graham-Paige, Oldsmobile). There was a starting system operated by a button on the dash (featured by Hudson and Rockne). There were custom-made tires at $100 apiece that cannot blow out and are guaranteed for 20,000 mi., carrying only 12 Ib. of air pressure...