Word: builders
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...Jersey residential builder, Calton Inc., has an antidote: through its "Peace of Mind Guarantee Program" it promises skittish home buyers that if they lose their jobs due to economic conditions within a year of closing, Calton will cover mortgage payments up to $1,500 a month for six months or until the owner returns to work. Says newlywed Wendy Goldberg, a computer instructor who will soon close on a $150,000 home: "The idea of taking all our funds and running them dry to buy a house was very scary. At least this way we'll have a place...
...that might be the key to his success. "You've got to be hungry," he says, "otherwise you can't be motivated." The hunger, the motivation, the four-wheel drive, have helped this Gargantua from Austria embody a real-life American Dream story -- poor boy to champion body builder to movie curiosity to nonpareil megastar -- that is so improbable even Hollywood would be embarrassed to put it into production. They have also made him, at 43, the most potent symbol of worldwide dominance of the U.S. entertainment industry...
...extremely happy as a body builder," Schwarzenegger says. "I was competing, training, doing seminars all over the world, winning the top trophies. The first time is the best. Fabulous! Even the second and third time, rubbing it in, letting them know you are here to stay. But then, all of a sudden -- zap! -- it is not enough anymore to make you happy. You say to yourself, 'Now what? I know that I don't have anything much better to do, but I am going to quit.' I wanted to go again for discomfort, to create the old hunger...
LARRY MIZEL. The chairman of M.D.C. Holdings, a huge developer that changed the Denver skyline, he created and shuffled more than 100 front companies as the need arose and used Silverado as his personal piggy bank. The politically powerful builder traded undesirable land to Silverado in exchange for hopeless loans so the books of both would look better to regulators...
These operators were not on the scene in 1956 when Denver builder Franklin Burns, cashing in on the postwar housing boom made possible by the GI Bill, set up a friendly little thrift that eventually became Mile High Savings and Loan. He was doing just what Congress had envisioned when it carved out a role for S&Ls in the early 1930s. Limited by law to making home loans and earning the narrow profit margins provided by a relatively stable real estate market, Mile High was helping propel the great American Dream of home ownership for everyone...