Word: broadcaster
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Lining up a network in two hours for a remote control broadcast is a colossal news feat. Two days are the usual minimum for such a hookup...
Congratulations are due CBS. Edwin K. Cohan, technical chief of the chain, on vacation in Miami, reversed loops to New York, offered President-elect Roosevelt use of Columbia facilities, obtained a statement from him for the radio audience, secured an authentic witness, canceled New York broadcasts interfering, notified stations, announced the broadcast in record time for network alignment...
...claim to the proud title of "World's Greatest Salesman." His Harold F. Ritchie & Co., Ltd. is a globe-embracing network of sales agencies through which such commodities as Rubberset brushes, Tanglefoot fly paper, Glover's Mange Cure and Fralinger's Salt Water Taffy have been broadcast over six continents. His, too, the control of such famed products as Eno's Fruit Salt, Scott's Emulsion, Pompeian beauty cream. And his nom de guerre, immortal in the annals of super-salesmanship, was "Carload Ritchie...
This Sunday, by means of the same reproducing apparatus, a recital of organ, orchestral, and vocal selections, will be broadcast from 2.30 until 4 o'clock...
...Roosevelt finished his brief broadcast, handed the lapel microphone to the station manager. To fill in, Mr. Mizer began to describe the crowd scene when the eccentric little Italian stood on tip-toe to open fire. Though Mr. Mizer later declared he had signed off when the excitement began, Miami's famed Pressagent Steve Hannagan, who sweated with the Press to get the story out on the assumption that for publicity purposes any news is good news, said he heard the soothing voice of the announcer report: "There seems to be some excitement here in the crowd...