Word: branded
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Makofskl and Alexander are the chief threats of the Connecticut five, and have developed a fast, short passing offensive, that will tax the best brand of basketball that the Crimson can show...
Captain Gordon was the outstanding figure of the game, playing the best brand of basketball he has exhibited on University teams. His passing was accurate and he had a dead eye for the basket. The support from his team-mates was excellent and their rapid short passes often counted for the Crimson. The game was cleanly played and hard fought throughout by both teams...
...sextet went down to defeat by a score of 7 to 5. No less than six goals were scored in the two five-minute overtime periods, two by Coach Claflin's men, and four by their opponents. Yet the large number of goals was due rather to the irresistible brand of forward-line play exhibited by each team than to any defensive weakness. Time and again the forwards threatened, only to be halted by the superb defence which both teams showed...
This evening at 8.15 o'clock at the Boston Arena, the University hockey team will face the Toronto University sextet, one of the strongest teams to visit Boston this year, and likely to furnish the University with an likely to furnish the University with an extremely powerful brand of opposition. Last year the Toronto team was the only one to score a victory over the University, and from all appearances, it has not lost in speed and effectiveness since then. With the Crimson team eager to avenge last year's defeat, one of the best games of the season...
This has often been called the age of literacy. Everyone reads. Even tooth-brushes are wrapped in sheets of printed paper, giving directions for their use, and telling why the brand in question is better than that furnished by any other manufacturer. Groceries come enclosed with recipes for cooking them. Advertising is carried on in every conceivable place, and the only force which causes a ray of hope is the "movies", and they after all, only convert a story of words into a story of action, without improving on the literary tone...