Word: branded
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...added: "I submit that there is a risk of educational ballyhoo as well as of commercial ballyhoo. It is not so vulgar; it is less aggressive, different in form, quite different in motive; but is it not more or less the same fundamentally-an assertion that this labeled brand of soap is the only soap? It has been discovered that this is not the way to sell goods to a radio audience. . . . Ballyhoo . . . violates the first principles of showmanship and presentation...
Playing a superb brand of baseball, the Harvard baseball team shut out William and Mary yesterday by the score of 7 to 0. MacHale, on the mound for Harvard, held the Southerners to five hits and walked no one. White, the Blue and Gray pitcher whose twirling helped defeat the Crimson 5 to 1 during the Spring Trip, had little control in the first part of the game. Five bases on balls in the first two innings were largely responsible for the five run lead secured by the Crimson in those stanzas...
There is a possibility that the week will be marked by other epic ball games, as a clash between the Lampoon and CRIMSON editors is hinted at surreptitiously. In the past the journalistic forces have uncorked a brand of strategy that has resulted annually in a 23 to 2 win. This year's contest will find the CRIMSON nine anxious to clear the panorama of college journalism, while the denizens of Mt. Anburn Street, along with the Phi Beta Kappa members, will seek to show that tables can be turned. A contest between managers and batboys is planned...
...narrow margin of one goal the University soccer team defeated the M. I. T. booters last Saturday. The game was closely contested, both teams playing an aggressive brand of soccer throughout, and it remained anyone's game until the final whistle had blown. A. M. Moskin '33 scored the lone tally for the Crimson...
...Chicago, Ill., Frank E. Scott and Mrs. Laura Scott sued each other for divorce. Charges: he switched lights on & off for four hours, kept her from sleeping; she painted black stripes on his brand new grey suit...