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...Paralyzed people fooled by a Super Bowl ad showing Christopher Reeve walking have been calling an advocacy group to find out how he was cured." --Associated Press...

Author: /time Magazine | Title: Restoration, Reality and Christopher Reeve | 2/14/2000 | See Source »

...Super Bowl ad was just too much. Why did he do it? To raise consciousness, he says. Convinced that a cure is imminent, he wants to share the good news with the largest possible audience. For 28 years I've been hearing that a cure is just a few years away. Being a doctor, I have discounted such nonsense. Most of the spinal-cord injured, however, are not doctors...

Author: /time Magazine | Title: Restoration, Reality and Christopher Reeve | 2/14/2000 | See Source »

Third, even in the unlikely event there is a cure for those presently paralyzed, it will at best be partial. The idea so dramatized in the Super Bowl commercial--that someone with a completely severed cord will actually walk--is very farfetched. Walking is a hugely complex motor and feedback activity. Look at how long it takes babies, who have totally intact nervous systems, to learn it. Look at how, despite decades of research to develop robots that walk, they remain primitive, often comical. Perhaps the long-injured will enjoy some partial return, some movement in the hands or chest...

Author: /time Magazine | Title: Restoration, Reality and Christopher Reeve | 2/14/2000 | See Source »

...Reeve insists on parading his fantasies in public with the express purpose of converting others to them. In his public pronouncements and now in his disgracefully misleading Super Bowl ad, he is evangelizing the imminent redemption. He goes so far as to criticize those who believe otherwise...

Author: /time Magazine | Title: Restoration, Reality and Christopher Reeve | 2/14/2000 | See Source »

KURT WARNER Rams QB's bags-to-riches tale is the Super Bowl story. Too bad the dotcom ads were so lame...

Author: /time Magazine | Title: Notebook: Feb. 14, 2000 | 2/14/2000 | See Source »

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