Word: bourbon
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...liquor purchases, usually for the family. To win over to particular brands this rising number of sippers and shoppers, the industry is doing everything from putting out primers on cordials (National Distillers Products Co.) to promoting fashion shows in which the clothes carry I. W. Harper Kentucky Bourbon labels (Schenley Industries Inc.). Currently, $25 million worth of holiday wrapping is being tucked around package goods to give it a glossy, eye-catching sheen for the Christmas trade, which accounts for 15% of all sales. The color combinations of blue, green and lavender and the expensive embossed paper and fabric wrappings...
What travel-writer's trip to Cambridge, what Harvard Student's stroll to the post office, is complete without pause at that 1967 Xanadu, the Brattle theatre. A grenadine and soda at the Blue Parrot, a bourbon and branch water at the Casa-blanca, and then a Singapore Sling at the Grand Turk. A Union Jack jumbo necktie at Truc and then, sniffing the honey scent of the beeswax candles on the way upstairs, one sits down, coked to the gills but dressed to the teeth, at a Bogie flick to experience the greatest pleasure in the dome: hissing Sidney...
VERDI: UN BALLO IN MASCHERA (RCA Victor: 3 LPs). Masked Ball's libretto is strictly crackplot, but Verdi's tunes justify the onstage bewilderment. The opera has an ominous history: the day Verdi brought his score to Naples, assassins tried to murder Napoleon III. Frightened Bourbon censors forced the composer to switch the locale of his rather gloomy tale (about the assassination of Sweden's 18th century King Gustav III) to exotic Massachusetts and to dramatize instead the assassination of the "Governor of Boston." Conducted appropriately by Boston's Erich Leinsdorf, this version stars the lush...
...friend, Brewster "holds a fundamental irreverence for anything stuffy, too old or established" -and delights close friends at dinner parties with his self-depreciating humor and talent for mimicry. Actually a loner who carefully guards his deepest feelings, Brewster is also gregarious enough to pre-empt center stage at bourbon-and-bull sessions with Yale's faculty and students. An ear-wearying public speaker whose official utterances are frequently pedantic and dull, Brewster shines wittily in small groups, admits that conversation rather than ivory-tower concentration provides most of his ideas. "I get more stimulation by talking to people...
Today, though the company shies away from such freak items as smoked whale steak and chocolate-covered ants, its goodies run the gamut from terrapin stew to mushrooms grown in Parisian caves and frozen coquilles St.Jacques in real shells. Its private brand of Kentucky bourbon is a best seller in New England. Despite its gourmet eminence, S.S. Pierce ran into trouble when supermarkets began stocking rival specialty foods to lure the well-to-do. Sales have stagnated around $35 million a year for a decade, and profits have lately dwindled to the vanishing point. Incoming President Williams hopes to beef...