Word: bottoms
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...meantime, Equal Exchange is pursuing new ways to do good business. The company is exploring produce markets in what would be a bid to show that squeezing local fruit and vegetable vendors for rock-bottom prices isn't the only way to run a profitable business. In fact, their vendors might be the ones ready to do the squeezing--with hugs of gratitude...
...CREATE A WEBSITE Aetna launched My Aero Home. Run by a third-party administrator, this site answers all volunteer-related questions, logs hours of service and matches employee volunteers with suitable nonprofits. Managers are encouraged to log on and assess how giving can help the bottom line, through new skills, for example, and motivation, as the company allows employees to customize their time donations...
...week leadership course that includes a community-service project and continue taking courses incorporating social responsibility throughout their tenure. Like the students, Michigan's faculty spends a great deal of time focused on social problems. Renowned professor C.K. Prahalad, for instance, recently penned The Fortune at the Bottom of the Pyramid, detailing how the private sector can both profit and do society good by building businesses that serve poor consumers...
...Edun: Hewson and Bono's first foray into fashion features a hip line of casual wear produced by locally owned factories in Tunisia and Peru. While the goal is to replace aid with trade, the bottom line is still exquisite design. "It doesn't matter how well we treat our workers," says designer Gregory. "If people don't like our clothes, they won't buy them...
Logging onto that revered facebook account, we all know that there is a measure of excitement to see which six smiling faces—chosen, remember, at random—pop up in the bottom left-hand corner of the screen under “Friends at Harvard.” The last thing you want is to click on that person’s face, and see that they have ranked you as “stalkerish.” What of those poor souls who actually think that you’re good friends, only to find...