Word: boosted
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...Hefty Boost. To allay French fears, London, Washington and Bonn were busy searching for ways to make it easier for Paris to lay the European Army treaty before the Assembly. Konrad Adenauer began deliberately advertising his willingness to make concessions over the disputed Saar, even though they might cost him support in the nationally minded Bundestag. Britain, which has guaranteed French security on five separate occasions since 1945 ("Ever since I was a small boy," said one bored Foreign Office man), did it again. A British minister, said Whitehall, will sit in on the debates of EDC's governing...
...creative and critical spirit of man"), gets its money from such angels as Yeast Heir Julius Fleischmann, the Rockefeller Foundation, trade unions and other groups. The Congress, which has given the new magazine's editors a free hand, will distribute Encounter all over the world, hopes to boost its circulation to 25.000. British-born Editor Spender and American-born Kristol think an international magazine will help writing in both countries. Kristol feels that U.S. writers may have something to learn from the British, while Spender says: "Too many British writers are writing for themselves and their own little group...
...billion cut in the current budget, the U.S. is still running a $5.6 billion deficit. Worse still, the Government will soon lose $8 billion a year in present revenues, since it is committed to letting some emergency taxes die next year-the excess profits tax, the 10% emergency boost in personal income taxes, the temporary 5% boost in corporate rates. And with Russia's super bomb raising some profound questions of U.S. defense strategy (see NATIONAL AFFAIRS), defense spending may have to be raised...
Golden Fleece. With just such a combination of showmanship and salesmanship, Stanley Marcus has helped build Neiman-Marcus sales from $2,600,000 a year in 1926, the year he joined the family sales force, to their present $20 million level. He now hopes to boost them 25% with the new $7,500,000 addition to the main store (he opened a new $1,600,000 suburban branch...
...economy. Many could be accomplished if the Bureau of Internal Revenue would simply revise its outworn, obsolete rules and procedures. For example, present regulations allow only about 5% a year for depreciation, often far less than the actual costs of replacement in an inflationary period. A realistic policy might boost depreciation allowances to 12% or more. Actually, the BIR's whole taxing philosophy is obsolete. It measures the value of a plant or equipment by its probable life. But many machines which will last 20 years or more may become obsolete in five; like an automobile, they may lose...