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...that growth is powered by ideas and innovation - especially "disruptive" innovation, Big Ideas that change the whole game (for instance, the Internet). Yet most ideas start out "fuzzy, weak and partially baked," says Gerald Sindell, and then they fizzle out altogether. Sindell would like to fix that. A successful book-publishing executive and former award-winning Hollywood film director, he founded a consulting firm called Thought Leaders International that purports to teach clients like Yahoo! and Accenture how to turn sketchy concepts - the proverbial scribble on the back of an envelope - into blockbuster products and services. Now he has written...
...TIME: This is your first personal-finance book, is that right? Robertson: That's right. I talk about finances on my TV show; we call it "Money Monday." One of the editors happened to see that segment and thought it'd make a nice book. (Find out 10 things to do with your money...
...Your book takes a fairly wide view of personal finance. Are some of these rules and pieces of advice things that you yourself use in investing? Some of them. What's in the book is for everybody, but primarily for the people who are not exactly sophisticated in the stock market and are wondering, What do I do with my house and my mortgage? How do I send my kids to school? How do budget principles work? It's basically what would be confronting the average person in the country. (Read "How to Invest for an Economic Rebound...
...things that struck me about the book is that it's fairly secular and practical - this is what a 401(k) does, this is how a Roth IRA works. Is this something you aimed for when you were writing it? I think that's right. I've got some religious principles in there that I think are primary - like giving to charity and so forth. The other was [compound interest], a principle that I think underlies all wealth, a principle that Jesus gave: "Unto him who has, more will be given." Like the parable of the Talents. So that comes...
...talk a bit in the book about the underlying causes of the financial crisis. You blame the overreaching of American consumers - their greed, in fact - as being one of the root causes of this. I don't think there's any question about it. I think you take it all the way up the line: the guy who is barely scraping by decides he's going to get a $400,000 mortgage; the mortgage broker who knows good and well that the mortgage isn't a suitable one but who passed it up the line to Wall Street; the ratings...