Word: benton
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...company failed to meet its performance goals, the employee would be forbidden to convert the junior stock to common shares. Thus the worker would make no money on the deal. But some firms set standards so low that their junior-stock plans became giveaways. Admits Palo Alto Attorney Lee Benton, a proponent of the stock: "Some companies took it further than it was ever intended...
Teaching executives to exude the right stuff is the business of Denver's Benton Management Resources, which has seen its sales double in the past year, from $100,000 to $200,000, without a word of advertising. Debra Benton, 30, a tall (5 ft. 9 in.) former Colorado beauty queen who drives around town in a red Porsche convertible, founded her firm eight years ago after working with her husband, an executive recruiter. She charges men $100 an hour and women $60 an hour, and $1,500 for eight-hour courses...
...Many of Benton's clients are from large corporations, and about 75% are men. Executives from such blue-chip firms as Xerox, Union Carbide and Citicorp have signed up without informing their bosses. Almost everyone praises Benton. "She's fabulous," says Pam Crowson-Brash, an account executive at the Foote, Cone & Belding ad agency in Chicago. "I feel I have an advantage over anyone who hasn't taken her course...
...achieve control and charisma, executives must develop "a physical game plan," according to Benton. Says she: "Walk slowly and purposefully. Plant some pauses along the way." Good posture is also important. "A modified West Point cadet look is critical for business," says Benton. Copying gestures is a fine idea: "When talking to Mr. Big, try to copy whatever he does. It's instant rapport." Use hand gestures: "You will appear more charismatic." When walking downstairs, look not down but straight ahead to project the image of being levelheaded. Of course, this could also be an instruction for falling down...
...firms chose to put out a line of small trucks before the minivans. To catch up, Ford has even taken the unusual step of displaying a mock-up of its slope-fronted Aerostar minivan at auto shows a full year before the official introduction. Says Sales Vice President Philip Benton: "We think there is a market for 600,000 minivans eventually, and we think ours is a winner." Chrysler Chairman Lee lacocca and President Harold Sperlich first discussed building minivans in the mid-1970s, when both men were at Ford. It was not until 1978, after they had moved...