Word: beering
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...Manchurian beer war took shape 104 years ago when a Russian man founded China's first beer factory just south of the Siberian border and named it after himself?Ulubulevskij Brewery. Japanese managers took over after Emperor Hirohito's forces conquered Manchuria, as that part of northeast China was known, and the company later fell into the hands of the Soviet Red Army. Only in the 1950s, after Stalin ordered the return of Chinese assets, did managers from the mainland take control; in the famine years that followed, they brewed the first Chinese beer from corn. These days the Harbin...
...South African Breweries bought out the Wisconsin-based Miller Brewing Company), retaliated by declaring that it would launch a $391 million hostile takeover bid for Harbin. The prize is a company that made a profit of just $15 million last year but that offers a coveted entr?e into the beer-loving northeast of China...
Anheuser-Busch credits its record U.S. beer sales last year to low-carb Michelob Ultra, which hit stores in late 2002 and now outsells Heineken in supermarkets and drugstores...
This spirited success spawned the growth of new low-carb beers, which started with phenomenally successful Ultra and now include Coors Aspen Edge and Rolling Rock's Rock Green Light. As a class, these brews are saving the day because "everything else went into the doldrums," says Harry Schuhmacher, editor of the newsletter Beer Business Daily. Anheuser attributes its record U.S. beer sales last year (103 million bbl., up 800,000) in large part to Ultra, which was launched in late 2002 and whose sales have more than quadrupled initial projections. "It became the fastest-growing beer brand since Miller...
...Warner Bros. made perky musicals designed to snap Americans out of their depression. In Canada, as filmmaker Guy Maddin imagines it, a rich woman dreamed of exploiting, not exorcising, the world's misery. Lady Port-Huntly (Isabella Rossellini), a scheming beer baroness whose two glass legs are filled with her own brew, concocts a song contest with a $25,000 prize for the saddest music in the world. In return, milady will have the ideal promo for the end of Prohibition in the U.S. As she promises, "If you're sad and like beer, I'm your lady...