Word: bbl
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...more than four miles to 22,570 ft., and thereby made Louisiana Land and Exploration Co. Well 1-L the world's deepest well.* Last week, after the three partners had spent a total of $2,450,000 on it, 1-L came in, was flowing about 200 bbl. a day. If it leads to a big new discovery on the 10,000 acres they have under option, the partners can consider their big stakes well invested. But by itself, 1-L is no big profitmaker. After paying royalties to the landowner, state taxes, piping and shipping expenses...
MILWAUKEE'S SCHLITZ is again the No. 1 U.S. beer, after having been nosed out by St. Louis' Anheuser-Busch (Budweiser) in 1953 and 1954. The 1955 sales totals: 5,780,000 bbls. for Schlitz, close to 100,000 bbl. more than Anheuser-Busch...
...CONSUMPTION for the U.S. this year will top earlier forecasts by 45 million to 60 million bbls., may push through the 3 billion bbl. mark for the first time in history, say petroleum economists. The outlook: a 5% to 7.5% increase in 1955, with the U.S. using some 60% of the entire world's production...
From start to finish, the brew, made in relatively small 630-bbl. batches, is constantly checked for taste and uniformity. As the ground-up barley and rice are boiled, the hops and yeast are added to ferment the beer and give it its characteristic, slightly bitter tang. Both temperature and time must be controlled to the minute. The immense lagering cellars, where the fermentation goes on for 21 days, must be airtight to keep out all airborne bacteria. Finally, Anheuser-Busch treats its beer with a time-honored process that no other major national brewer uses. In glass-lined tanks...
...brewer to perfect refrigerated railroad cars, thus opening vast new markets in the South, installed the first pasteurization process for beer. In 1879 the name Busch first appeared in the company title, and Adolphus was well on his way to pushing beer sales past the 1,000,000-bbl. mark...