Word: bayer
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Dates: during 1940-1949
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...Alien Property Custodian (and at a guesstimated cost of more than $50,000) Sterling is applying to six Latin American countries, starting with Ecuador" and Costa Rica, for permission to buy up some 120 of I., G. Farben's most venerable trademarks - including the famed Bayer aspirin cross.* Thereafter, the trademarks will be kept off the market and German exporters will be forced to promote brand-new trade names...
...Bayer cross has belonged to Sterling since its predecessor company bought the Bayer assets from the Alien Property Custodian during World War I. But in Latin America the name and trademark, like those of many another famed pharmaceutical (e.g., salvarsan, luminal, atabrine) have always been German-owned...
...Back Bayer was a young (26) poet, Robert Traill Spence Lowell Jr., son of a retired naval commander, scion of a famed family with members in every war since the Revolution. No ordinary conscientious objector, Lowell twice tried to enlist, later reversed his views because he decided the bombings of total war are unethical. So he refused to serve "as a matter of principle." He was sentenced to a year and a day in Federal prison...
...Sterling Products (Bayer Aspirin, Fletcher's Castoria, etc.) cut its payment from 95^ to 75^, partly to "conserve cash resources...
...Drug, Inc., in which United Drug was a member, had $17,000,000 profits. United's outlets were the 568 directly owned stores of the Liggett chain, some 10,000 "Rexall" independents. The grandiose Drug, Inc. merger contained many a great manufacturing name -Vick Chemical, Sterling Products (Bayer's Aspirin, Phillips Milk of Magnesia, Fletcher's Castoria), Life Savers, Bristol-Myers (Sal Hepatica, Rubberset brushes, Ipana). But the vital retail end limped almost from the start. Long-term leases put Liggett into bankruptcy in March 1933. Thereupon the big manufacturers, long restless and dissatisfied, un-merged...