Word: basic
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Critics have raised the question whether advertising did not induce citizens to buy the wrong products. In that argument, reasoned Harvard's investigators, the "clash is between the rival ideologies of individualism and authoritarianism; and the basic argument is not really about advertising...
...Raid Warden Course--a good basic course for all branches of Civilian Defense work as well as special preparation for wardens. It is open to anyone in the University. It will last for three weeks, with meeting Tuesday and Thursday nights from 7:30 to 9:30 o'clock. The first meeting will be held Tuesday, January 13, in Emerson D. No advanced registration is necessary, but questions about it will be answered by Mrs. Wise, 12 University Hall, Kirkland 7600, Line...
With this airy-fairy wave of the wand, Franklin Roosevelt ended his management-labor conference. He had to do something magical to make it disappear. The conferees had locked horns so dashingly over one basic point that the sound of their snorts and tramplings was beginning to be embarrassing. What the President had widely advertised as a peace conference was about to turn into a battle royal...
...debt ($4,000,000), he couldn't see his way out. Of his four expensive full-length features, only Snow White was really making money.* He had to trim his sails, give up his costly epics. He began paring his staff of 1,181 employes to a basic 450, and a long and acrimonious strike hit him. As a result he left Dumbo to his staff, for the most part played critic, suggesting sensitive little touches here & there...
...over the U.S.. last week, 30,000 volunteer Red Cross teachers called a roll of 1,000,000 new pupils who had registered for a 20-hour course. The first lesson was the same everywhere: as an outline of the course, the teacher dictated the nine basic principles of First Aids, starting with F, ending with S. The acrostic...