Word: badminton
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...throw, and tiny Morris Brown College saw its largest crowd ever, waving rubber swords, when India and Pakistan eliminated each other in field hockey by playing to a 0-0 tie. When an Indonesian pair beat a Malaysian duo in a stirring, come-from-behind victory in men's badminton, scores of Indonesians lent their voices to a rendition of their jaunty national anthem, while Malaysians joined in the cheers, and good ole boys marveled at the speed and excitement of the game. "That was awesome," said an Atlantan. "There must be a billion people watching this around the world...
...BADMINTON...
...pursuit of "content" to feed his vast global distribution network, Murdoch had gone on a global sports shopping binge, even buying the rights to broadcast badminton to the Chinese. Late in 1993 he outbid CBS for the National Football League's National Football Conference games-a package that also lets Fox broadcast the Super Bowl in January 1997. The deal was vintage Murdoch: The pre-emptive bid outside all bounds of fiduciary caution, based not on the calculations of investment bankers but rather on what Murdoch felt the franchise was worth to him. He knew CBS had the right...
...Take up a sport that is not associated with a country club. Anything that can be played in the backyard goes down well. The Kennedys still own the patent on touch football, and Bush expropriated horseshoes. Badminton or volleyball might do nicely. And keep running, as long as you look funny in the shorts. Beware of Lycra. Caveat jogger: pin to your locker a picture of the ashen-faced Jimmy Carter collapsing near Camp David to remind yourself that you have moved to the tropics and that running in the heat should be kept at a stately pace...
...still the memories kept coming, as various and many-hued as the images in the cameras lined up along the track, each trained on a different local hero. Some of them would have to be edited, some would be shown only in Kuala Lumpur. One sunny Sunday morning, the badminton hall was filled with Malaysian smiles. The country's doubles team -- the brothers Razif and Jalani Sidek -- had just advanced to the semifinals, assuring Malaysia of its first Olympic medal ever. "What more could you ask for in life?" coach Punch Gunalan asked the air around him. One hour later...