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...first major U.S. North Vietnamese battle in the la Drang Valley in 1965, American fighting men time and again bested Hanoi's best; they have prevented the Communists from getting a major offensive of their own under way. The combat toll in Red manpower, Hanoi's most precious asset, has been horrendous: 50,000 Communist dead so far this year alone. By frequent ground sweeps and incessant bombing, the U.S. has destroyed the sanctuaries in mountain and jungle that the enemy so long enjoyed. On the brink of falling to the Communists when the U.S. buildup began...

Author: /time Magazine | Title: The War: The Organization Man | 8/25/1967 | See Source »

...Frazier, 23, is Cloverlay Inc.'s only asset; the corporation pays his manager and all training expenses, gives Joe $100 a week plus bonuses. A 5-ft. 11½-in. 204-pounder with a crushing left hook, a swarming attack and basic notions of strategy ("I just want to put the other guy away as fast as I can"), Frazier hardly compares to Clay either in size or ability. But there are certain similarities. Like Cassius, Joe is an Olympic champion; he won the heavyweight title at Tokyo in 1964. Like Cassius, he is undefeated...

Author: /time Magazine | Title: Prizefighting: Bull Market | 7/28/1967 | See Source »

...also that they are getting more responsible as their influence increases. That process of improvement can only be furthered if the rest of the U.S. observes their work a little warily, but with understanding. Princeton Professor Eric Goldman believes that p.r. can be an indispensable asset to U.S. society in reconciling the profit motive with the public interest. To the extent that p.r. men respect the intelligence of the public, the public will respect them, as helpers in the increasingly difficult struggle to unravel the complex situations and cryptic messages of modern life...

Author: /time Magazine | Title: Essay: THE ARTS & USES OF PUBLIC RELATIONS | 7/7/1967 | See Source »

...Committee on Standards and Conduct, demanding the censure of Connecticut Democrat Thomas Dodd for perpetrating "a grievous wrong" against the entire Senate. And there was Dodd, his name sullied by 18 months of accusation and investigation, his own records and statements hurled as weapons against him, his only asset an instinct for political survival...

Author: /time Magazine | Title: The Senate: Dodd's Defense | 6/23/1967 | See Source »

...Radcliffe New Dealers" went to call on flamboyant Boston Mayor James M. Curley. They were going to urge him to adopt a New Deal platform in the interest of "the Middle Class voting block," the CRIMSON said, "which Curley has reached only slightly, but which might be a valuable asset to him in the coming campaign for governor...

Author: By Robert A. Rafsky, | Title: Class of 1942 Had One Opportunity: War | 6/12/1967 | See Source »

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