Word: assets
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...words, more or less, it has more direct appeal to an audience that is usually hungry for the "inside stuff" on the athlete. And since the subject himself actually wrote the book, as it were, it can lay claim to being an "official" autobiography-always a valuable asset to its financial success...
...state's problems have proved an unexpected asset for Maine's Republicans. G.O.P. legislators last month authorized a patently political investigation of M.S.I., and hope to pin the disaster on the Democrats. This will not be too easy. Until the sugar-beet business turned sour, Republicans were just as eager as Democrats to promote the operation, and it was the then Republican Governor, John Reed, who appealed to the legislature to reclassify the Prestile Stream. Even the state's potato farmers, whose votes the Republicans hope to win, must accept some blame for the failure of Vahlsing...
...contest between complainant and student. In criminal trials, such detachment may be necessary and desirable, but in the affairs of a University, concerned with somehow reconciling political activity with the rules of reasoned discourse and elenientary standards of civility, a court-like atmosphere would be an obstacle, not an asset. And greater formality might well lead to less attention being given to mitigating circumstances...
...arrangement formalizes a three-year affiliation with S. H. Benson, which has offices in London and throughout the Commonwealth. Havas Conseil is an attractive partner, partly because its parent company, Agence Havas, is 56% owned by the French government. In France close ties to the top can be an asset for any newcomer attempting to traverse the bureaucratic maze. Through a subsidiary, the French agency also has exclusive contracts to operate in the Soviet Union, East Germany and Yugoslavia. That arrangement will give Needham Harper an entry into the still primitive but potentially important advertising fields of Eastern Europe...
...command. Indeed, he had encouraging news from neighboring Libya, where Colonel Muammar Gaddafi, leader of the coup that ousted King Idris last fall, formally installed himself as Prime Minister. Gaddafi is firmly in Nasser's camp. Libya's barely tapped oil wealth can be a real asset to Nasser...