Word: alterity
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General Wavell's Deputy Supreme Commander-in other words his chief sidekick, his alter ego-was to be Major General George H. Brett, 55, Chief of the Air Corps of the U.S. Army. A good choice, certainly. He would assure the air arm of a hearing. An expert on supply, he would see to first things first: secure lines before tactical missions. Fresh from a tour which took in Egypt, Britain, India and Russia, he probably knew more about problems of Allied cooperation than any other U.S. officer. Grey-haired, dapper, popular, he has not let desk duties ground...
...restraint of trade, made possible by 1) the option system and 2) the fact that NBC, owning both Red and Blue networks, can recoup on the enormously lucrative Red any losses sustained in snapping up business for the Blue. To Mutual, FCC was a friend because it wanted to alter 1) and, by compelling NBC to sell the Blue, do away with 2). To NBC and CBS, FCC was an enemy because it wanted to go a great deal farther than that...
...demand for fast precision manufacturing was tailor-made for air conditioning. Temperature changes in the average factory (often 15° in 24 hours) can alter delicate gauges and machines several ten-thousandths of an inch-too much. Apart from this, conditioning keeps out dust & dirt, prevents sweating hands from etching, tarnishing or rusting highly polished metal surfaces. Munitions makers rushed to sign...
...from being a charter member of some little cell of conspirators whose main purpose in lifeis to alter, reform or perhaps destroy advertising as we know it," New Dealer Henderson had only this criticism of advertising: that there was not enough of it for the type of expanding economy he believed in. He had always assumed that advertising was socially useful; he included it "in the category of important civilian activity" which it is his job to preserve; he had not been bothered by advertising as a major cost claim in price-ceiling controversies, and didn't expect...
...question of unrestricted inter-House meals had been brought up before, but beyond a meagre recommendation by the House Committee chairmen to alter the old system, nothing had been done until the Masters met last Tuesday. The strongest argument against a change allowing more meals in other halls was that certain dissatisfied undergraduates might form the habit of eating regularly in neighboring Houses...