Word: aestheticized
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The manufacturers of these goods are among the 127 clients of Olgivy & Mather, the Madison Avenue advertising agency which is perhaps best known as the originator of "soft sell" advertising. This is the firm that made Hathaway shirts a brand name (remember the man with the eyepatch?), put Commander Whitehead...
Adults, watching a production of Hamlet, realize that the action is limited to the stage. They know, in reality, that Sir Laurence Olivier won't poison Michael Redgrave. They accept a dramatic illusion of reality in order to become involved with the plot and enjoy the play. In all art...
Each art form has its own way of facilitating participation in the aesthetic illusion. When painting, an artist creates this illusion through color, composition, and form. By representing an imaginative setting far removed from any ordinary view of everyday life, or by using paint to interpret a subject in very...
The show includes photographs, three dimensional modals, and motion pictures illustrating symmetries that recur both in nature and abstract geometrical shapes. Besides their aesthetic appeal, these symmetries help predict the behavior of matter under extreme conditions of temperature and pressure.
The best qualifies of the magazine come out in the last ten pages. The reviews at the end, if a little too systematic in their flattery of potential advertisers, competently survey the high points of the current Boston gallery scene. David Howard's interesting and well written essay on Aesthetics...