Word: advisor
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Dates: during 2010-2019
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...Christine Lu, the digital strategy advisor for the national burger chain Fatburger, pushed stores to give secret menu deals to users who flash proof that they've checked in via Foursquare. "The challenge with any social-networking site is the single mom working in an office - what's in it for them?" Lu says. "If you can translate it into the mentality that this is saving you money, who wouldn't want...