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...empire [Feb. 20]. But did Time's reporters walk out of the Googleplex, the company's headquarters in Mountain View, California, really understanding why Google is so successful? Google's triumph lies in its enormous user base. Growing that base to infinity plus one is far more important than ad revenues. Once you have the most wanted product in the universe, you have a googol (1 followed by 100 zeros) possible ways to make money. John Skelly Mons, France Despite Google's refusal to turn over data on people's Internet use to U.S. prosecutors, the company is actually betraying...
...true beauty, an interior beauty," says Odile Roujol, deputy general manager of Lancôme International. Last year, as the launch of the brand's fragrance Hypnôse approached, the company shopped around for a new face, but none of the candidates seemed right. Then, Lancôme's Paris ad agency organized an interview with Werbowy for key marketing executives. "She came and talked about interior beauty, her charity projects, her love of nature and her relationship with her family," recalls Roujol. "We all knew right away...
Labor unrest at the university began in 2001, when the Chronicle of Higher Education released a survey ranking the university’s labor conditions 194th out of 195 colleges. The survey led the university’s president, Donna E. Shalala, to create an ad hoc Senate committee to examine the issue of a living wage...
Besides downloads, profits may come from online video ads, which Web tracker eMarketer projects will soar to $640 million by 2007, nearly tripling last year's take. America Online this month launches In2TV, an ad-supported lineup of six streaming-video channels featuring 300 episodes of such vintage series as Kung Fu, Growing Pains and Falcon Crest. "It's not material everyone wants to own," says AOL vice president Erik Flannigan in a bit of an understatement. "But certainly shows like Wonder Woman can be entertaining from the kitsch factor alone." AOL executive vice president Kevin Conroy says...
TIME: He brought in $100 million a year in ad revenues. How are CBS stations faring without...