Word: adding
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Dates: during 2000-2009
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...Oaks, California. DIED. RUTH FERTEL, 75, self-made success and founder of the international chain Ruth's Chris Steak House; in New Orleans. Fertel got her start in 1965 when she mortgaged her house to purchase a local Louisiana restaurant called Chris Steak House, advertised in a newspaper classified ad by then owner Chris Matulich. DIED. THOR HEYERDAHL, 87, Norwegian explorer whose transoceanic expeditions on primitive rafts earned him worldwide acclaim; in Colla Micheri, Italy. Kon-Tiki, Heyerdahl's 1948 account of his 7,000-km Pacific voyage on a balsa wood raft, was translated into 66 languages...
...tried and failed to crack the Hong Kong market in the 1990s. Hong Kong consumers seemed to prefer familiar neighborhood chain stores. Carrefour lost $400 million between 1996 and 2000 on four Hong Kong outlets. "It all ended in tears, really," says Alan Treadgold, director of retail research for ad agency Leo Burnett Worldwide in Sydney. "They just couldn't make the format work...
...flip to an extended ad for Almay products that promises to reduce wrinkles that I don’t have and provide mega SPF protection that I don’t need. For those who don’t use make-up regularly, foundation is the base upon which any make-up job rests. It’s supposed to be the color of your skin and when applied evenly, cover up those unsightly blemishes that we all wish we had fewer...
...about age seven I realized, with much chagrin, that my skin tone did not fit in the usual “pale” to “caramel” range that most make-up lines feature in their ads. One would assume that with the advent of honey-hued Halle Berry in almost every Revlon ad, make-up companies would do a better job of advertising foundation and other make-up products in a wider variety of colors. But it seems that caramel is pretty much the only sweet to make it main stream…I suppose...
...TBTN did not inform students “what to do if we are the victims of assault.” First of all, there is no definitive “what to do.” Some victims feel better after receiving counseling, some after going to the Ad Board, some by navigating the court system, but many have been betrayed by each route...