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...Reuters wire service before joining NBC in 1960. He shocked the TV news world seven years later by quiting the network and abandoning a shot at an anchor position. MacNeil said he was disgusted with NBC's news operation and that of its rivals, CBS and ABC...

Author: By -- STEVEN R. swart, | Title: A License to Penetrate | 7/23/1982 | See Source »

What bravado! Revolutions often start in quiet corners. But few try to rouse the masses when most of them are asleep. ABC and NBC did just that last week, however, in the first phase of the biggest growth of network TV news since the mid-1960s, when evening broadcasts grew from 15 minutes to a half-hour. ABC and NBC launched programs to serve news junkies as late as 3 a.m. and as early as 6 a.m. CBS will counter in October with news programs stretching from 2 a.m. to 9 a.m., thereby keeping the network...

Author: /time Magazine | Title: Press: TV News: Is More Better? | 7/19/1982 | See Source »

...weekday entries are NBC's Overnight, airing from 1:30 a.m. to 2:30 a.m. (Fridays 2 a.m. to 3 a.m.); ABC's This Morning, 6 a.m. to 7 a.m.; and NBC's Early Today, a 6:30 a.m. curtain raiser to the 30-year-old Today show, which airs at 7 a.m. To come in October are an ABC hour of news and talk from midnight to 1 a.m., featuring Interviewer Phil Donahue, and a CBS marathon from 2 a.m. to 7 a.m. that will lead into the network's Morning News from...

Author: /time Magazine | Title: Press: TV News: Is More Better? | 7/19/1982 | See Source »

...ABC might have benefited from such counsel. Despite slick graphics, pulsating music and all the other hallmarks of ABC News President Roone Arledge's razzmatazz, This Morning's first week was generally awkward and error prone. After a solemn-toned introduction to a supposed report about the economic woes of American auto manufacturers, Economics Editor Dan Cordtz delivered instead a primer on currency exchange rates. Segments on successive days ascribed the singular position of "front runner" for the 1984 Democratic presidential nomination to two men, Edward Kennedy and Walter Mondale. Both anchors made frequent if trivial mistakes: once...

Author: /time Magazine | Title: Press: TV News: Is More Better? | 7/19/1982 | See Source »

Thus far the new shows are of unproven value financially. ABC is not even attempting, until January, to sell commercials for the first half-hour of its show, running instead promotions and public service announcements. CBS News President Sauter says, "The people in sales are optimistic, but it's impossible to say when we can reach a break-even point." NBC, however, has already covered its bet. Says Frank: "It was easy. We just added another commercial to our regular evening news." -By William A. Henry III. Reported by Denise Worrell/New York

Author: /time Magazine | Title: Press: TV News: Is More Better? | 7/19/1982 | See Source »

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