Word: wrapping
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...turns out there's a chef at the beginning of that pipeline - a cook who trained at the Culinary Institute of America and who once ran the gracious kitchens at the Four Seasons Resort and Club outside Dallas. The Southwest Salad, the Angus burgers, the Snack Wrap - they all emerged from the food laboratory of Daniel Coudreaut, 44, whose business card reads "Director of Culinary Innovation, Menu Management" but who likes to go by Chef Dan. (See the top 10 bad beverage ideas...
...move that could be the New Coke of Coudreaut's career, his kitchen has created the Mac Snack Wrap, or Mac Wrap for short. The Mac Wrap is the first new version of the Big Mac the company has introduced since the iconic burger was launched in the 1960s. The Big Mac remains on the menu - the company isn't stupid - but executives were so fearful of spinning off a variant that internal negotiations and testing took a year. "Don't touch" was the attitude toward the Big Mac when he arrived, says Coudreaut. The fact that the top brass...
...rollout for the Mac Wrap began quietly in December, but by last month, when it became the subject of a major ad campaign, the Mac Wrap was in all 14,000 U.S. McDonald's. For all that, it is a strange, simple little invention. To make a Mac Wrap, you take about half the interior of a Big Mac - a single beef patty, three quick squeezes of special sauce, less lettuce, less cheese, fewer pickles, fewer onions - and wrap the software in a tortilla instead of stacking it on a sesame-seed bun. McDonald's serves the Mac Wrap...
...Boloco, there is no avoiding paying for a burrito (of any size), bowl, salad, or wrap, but if you buy something today, you can bring your receipt back on Thursday or Friday for a free meal of equal or lesser value...
...matches at the No.4 and No.5 spots respectively. It came down to the sixth spot between the Harvard captain Hayes and Mathias Hambach. Hayes did an excellent job edging his opponent in a close first game, 7-6, and had an easier time in the second, 6-3, to wrap up the tournament...